Pressando vs Mynewsdesk
Pressando and Mynewsdesk solve different problems. Mynewsdesk is an all-in-one enterprise PR suite: a hosted newsroom, distribution to journalists, and media monitoring, priced for corporate communications teams. Pressando is an SEO-first press release platform, built so that each release is a fast, search-optimized page that ranks on Google, with a free tier to start.
If you are a corporate comms team that needs journalist outreach and media monitoring, Mynewsdesk is built for that. If you want your press releases to be found on Google without an enterprise contract, Pressando is built for you.
Different tools for different jobs: Mynewsdesk is enterprise all-in-one; Pressando does one thing, search-visible press releases, and does it cheaply.
| Pressando | Mynewsdesk | |
|---|---|---|
| Primary goal | Search visibility (SEO) | All-in-one PR and journalist outreach |
| Press release pages | Sub-100 KB, full NewsArticle schema, built to rank | Hosted newsroom pages |
| Search engine notification | IndexNow ping on publish (Bing family) + news sitemap | Standard indexing |
| Media monitoring | None by design | Included (mentions, social, reach) |
| Journalist database / email pitching | None by design | Included |
| Analytics | Views, referrers, countries, week-over-week trends | PR reach and coverage metrics |
| Free tier | Yes, one release per month | No |
| Typical buyer | Startups, small teams, multi-brand operators | Enterprise and mid-market comms teams |
Best for you if Pressando
- —You want press releases that rank on Google, not just a hosted page
- —You want to start free and pay a flat monthly price when you grow
- —You publish for one or several brands and want them all in one account
- —You do not need media monitoring or journalist-database outreach
Better elsewhere if
- —You need to track brand mentions across media and social
- —You pitch journalists directly from a contact database
- —You are an enterprise comms team with the budget for an all-in-one suite
Frequently asked questions
- Is Pressando a CRM or journalist-outreach tool?
- No. Pressando does not include a journalist database, contact management, or email pitching. It is a publishing platform focused on making each press release rank in search engines.
- Does Pressando do media monitoring?
- No, by design. Pressando measures the reach of your own releases (views, referrers, countries, trends) but does not monitor mentions across external media or social channels.
- Is Pressando cheaper than Mynewsdesk?
- Pressando has a free tier and a flat Team plan at 149 SEK / 15 EUR per month. It is aimed at startups and small teams rather than enterprise budgets, so the pricing model is fundamentally different.
- Can I use both?
- Yes. Some teams distribute through an enterprise suite and also publish on Pressando specifically for search visibility, since a Pressando release is a fast, schema-marked page built to rank.
Publish a release that ranks
Start free. One press release per month costs nothing.
Publish a release that ranks