The Cision alternative for press releases that rank
Teams looking for a Cision alternative usually want their news found online without enterprise PR infrastructure and its price. Cision is built around a large global journalist and influencer database, wire distribution, and media monitoring, and it is typically sold to big communications teams through sales contracts rather than public pricing. If your job is not pitching journalists at scale, most of that goes unused.
Pressando is the focused alternative. It publishes each press release as a fast, search-optimized page built to rank on Google, and it starts free. No sales call, no contract, no journalist database. Just releases that get found in search.
Cision is enterprise PR infrastructure built around a journalist database. Pressando is the lean, SEO-first alternative: search-visible releases, a free tier, and a flat price when you grow.
| Pressando | Cision | |
|---|---|---|
| Primary goal | Search visibility (SEO) | Journalist outreach, distribution, and monitoring |
| Pricing | Free tier, flat 149 SEK / 15 EUR per month | Enterprise contracts, typically sales-led |
| Getting started | Self-serve, minutes, no sales call | Onboarding and contract |
| Press release pages | Sub-100 KB, full NewsArticle schema, built to rank | Wire distribution and hosted content |
| Search engine notification | IndexNow ping on publish + news sitemap | Depends on partner sites |
| Journalist / influencer database | None by design | Large global database |
| Media monitoring | None by design | Included |
| Multiple brands | Several brands in one account | Typically per-contract |
| Best for | Startups, small teams, multi-brand operators | Large enterprise communications teams |
Pressando is a good fit if
- —You want press releases that rank on Google, not a distribution contract
- —You want to start free and self-serve, without sales calls
- —You want a flat monthly price you can predict
- —You publish for one or several brands from one account
- —You do not need a journalist database or media monitoring
Better elsewhere if
- —You pitch journalists at scale from a global contact database
- —You need enterprise-grade monitoring and coverage reporting
- —You have the budget and team for an enterprise PR suite
Frequently asked questions
- What is the best Cision alternative for SEO?
- If your goal is search visibility, Pressando is built specifically for it: every release is a fast page with full NewsArticle schema, notified to search engines on publish. That is the whole product, rather than one feature inside an enterprise suite.
- Is there a free alternative to Cision?
- Yes. Pressando has a free tier that lets you publish one press release per month at no cost, with the same SEO-first release pages. You upgrade to the flat Team plan (149 SEK / 15 EUR per month) only when you need to publish more.
- Is Pressando a full replacement for Cision?
- It replaces the publishing and search-visibility part. Pressando does not include a journalist database, outreach, or media monitoring, by design. If those are core to your work, Cision covers them; if they are not, Pressando gives you the part you actually use, without a contract.
- Can I move my press releases from Cision to Pressando?
- Yes. You publish your releases on Pressando as search-optimized pages. If a release still lives on another site, you can point its canonical URL to the original so search engines know which version to rank.
Publish a release that ranks
Start free. One press release per month costs nothing.
Publish a release that ranks